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Matt Cheung
Matt co-founded Clarasys in 2011 and was appointed CEO in 2017. In his consulting career, he specialised in the transformation of marketing, sales, order management and billing through the use of process and technology change. As CEO his focus is on ensuring the success of our clients and our people. Matt has two small kids who like to make their presence felt on video calls. In his spare time, he is happiest on a mountain or reading a book.
Matt Cheung's recent articles
Join Matt, Tom and Ben, in this episode of CX Talks as they discuss the four key areas to think about to ensure a successful digital transformation, and explain their...
So you’ve spent a bunch of time mapping your personas and your customer journeys and you’ve made some changes to improve your customer experience, but you’re not quite reaching where...
Agile is no longer a ‘new’ concept; Agile methods are increasingly well defined and the benefits are more widely acknowledged. As an organisation that is truly Agile from the ground...
Like many companies, Clarasys lists its values on the company website. This gives people an idea of our priorities and what’s important to us. But how can you tell these...
A lot of you are probably thinking ‘Data!? What a boring topic!’. Well, first of all you are wrong. Secondly, whether it be a global financial solutions organisation, a medium...
Sometimes it feels like all we hear about is data. Gather as much data as you can and understand everything about your organisation. Use big data to create a unified...
1 of 8: Trust and be honest As we approach our 8th birthday, I’ve been reflecting on our values. I once put them all on a slide and explained them...
I’ve spent quite a bit of time this year listening to B2B marketing leaders’ challenges. Here are some of my reflections from 2018: Collaboration This was probably the strongest thread...
Agile has become one of the buzz words of the last year with organisations moving towards an agile approach to help with problem solving and projects within their businesses during...
As we grow, it is important that we remain competitive. We can achieve this by remaining operationally efficient and ensuring the timing of our investments are spot on. We continually...
Many businesses use the Agile method during the build phase. Clarasys Agile Method (CAM) takes this one step further and applies the principles of Agile to every phase of a...
