The Clarasys Team

I’m a consultant at Clarasys and also part of the Clarasys Wellbeing team. I’m writing this to conti...

The Coronavirus pandemic has presented businesses with numerous challenges. To continue, many organi...

When online retailing is in the ascendance, and the high street’s decline is accelerated by the pand...

Join us in our latest podcast on data maturity, as we collaborate with DataSparq, a company who desi...

In spite of the changes around us, in spite of the new ‘remote customer’ becoming more and more appa...

The pandemic has increased pressure on charities to achieve more with their limited resources; and t...

How do you know if your lead to cash (L2C) process is functioning properly? If customer loyalty is s...

In our previous blog post, we discussed the importance of customer segmentation – ways of separating...

With unprecedented times affecting retail, it’s difficult to know what is best to do in terms of pri...

Discovering the moments that matter As our communities continue to navigate these strange and challe...

As claimed by Forrester, situations where the Chief Marketing Officer (CMO) and Chief Information Of...

Have you ever signed up for a service where the only option is an automatically renewing subscriptio...