How can you start improving your EX & impact on CX?

Loïc Le Fouest

Loïc enjoys helping organisations unravel customer journeys, design exceptional customer experiences, and foster a customer-centric mindset and behaviours. With expertise in end-to-end CX transformation, he helps businesses enhance their customer-centric capabilities and make a real difference for their customers. He is a firm believer that unlocking the value of Customer Experience practice is not only necessary to help businesses thrive, it is also the key to accelerating the transition to a circular economy and a more sustainable society. He is passionate about working with other forward-looking leaders and organisations, combining CX and Behavioural Change methodologies to design experiences and business models that engage customers in meeting a new innovation sweet spot, that includes sustainability, and helps us shape a brighter future.

Meet the author

Loïc Le Fouest

Loïc enjoys helping organisations ...

In part 1 of this blog, we acknowledged that poor customer experience is often rooted in poor employee experience, and offered three areas to focus on to start improving your EX & impact on CX.

In part 2, Loïc Le Fouest builds on this and explores the concept of Employee Effort in the infographic below.

Click on infographic to enlarge.