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Loïc Le Fouest
Loïc enjoys helping organisations unravel customer journeys, design exceptional customer experiences, and foster a customer-centric mindset and behaviours. With expertise in end-to-end CX transformation, he helps businesses enhance their customer-centric capabilities and make a real difference for their customers. He is a firm believer that unlocking the value of Customer Experience practice is not only necessary to help businesses thrive, it is also the key to accelerating the transition to a circular economy and a more sustainable society. He is passionate about working with other forward-looking leaders and organisations, combining CX and Behavioural Change methodologies to design experiences and business models that engage customers in meeting a new innovation sweet spot, that includes sustainability, and helps us shape a brighter future.
Loïc Le Fouest's recent articles
Explore how subscription-based models are helping to drive the transition to a Circular Economy – fostering sustainability by encouraging reuse, extending product lifecycles, and transforming industries from fashion to technology.
Innovate’s “Redefining Sustainable Innovations: the Circular Economy Exchange”, coincided with the EU’s climate service announcement that global warming had exceeded 1.5C across an entire year for the first time. This...
Clarasys consultants recently attended the Circular Economy Festival to hear thought leaders discuss the current circular economy landscape and share insights and expertise on how to navigate circular economy transformation....
In our busy world, convenience is a high priority for customers, together with cost and quality. But often convenience comes with waste; whether it’s single-use plastic containers, supermarket packaging, vehicle...
Every company has a role to play in ensuring business is done in a better way for the planet, communities, and people. This is not just because businesses are morally...
Customer experience (CX) is a key differentiator and primary driver for business success. Huge investment goes into increasing loyalty and customer lifetime value. But increasingly, a company’s values and actions,...
In part 1 of this blog, we acknowledged that poor customer experience is often rooted in poor employee experience, and offered three areas to focus on to start improving your...
To continuously improve and remain market relevant you must understand your customers’ needs and expectations. This starts with understanding the quality of your products and services, and the experience created...
