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Integrated programme management for Oxfam’s circular fashion rental pilot

From fragmented delivery to a joined-up circular fashion pilot

Oxfam partnered with ACS and Clarasys to launch a new occasion-wear rental proposition alongside its existing online resale offer.

Image for Clothes hanging in wardrobe as circular fashion concept

The client had defined its rental proposition and appointed key partners, but activity was progressing across disconnected workstreams without a single integrated plan.

Stock sourcing, product data, photography, website development, logistics, marketing and pricing all had dependencies. Contracts and legal work had already delayed the intended launch, while the client needed to coordinate delivery across multiple suppliers without losing sight of future scalability.

 

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