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Understanding data quality | Clarasys

We’ve blogged before about data quality management and some of the key steps to achieving good quality data. Here we’ll discuss some of the finer points of understanding data quality....

Tracking activities and opportunities | Clarasys

Deciding between tracking activities or tracking opportunities is one of the most common challenges when reviewing a sales process and trying to ensure that best practice is being used across...

Does your business need a health check?

It’s a very familiar story: your new CRM system promises to achieve the incredible, but your users can’t stand it, the system doesn’t do what it says on the tin...

Forecasting is key to your pipeline | Clarasys

As a consultant, it perhaps stands to reason that I’m rather keen on planning. Plans enable us to measure our performance and react quickly if we’re going off-track. And for...

Tips for improving your sales data | Clarasys

When it comes to CRM systems, one of the biggest barriers to long-term adoption is the difficulty associated with maintaining data quality. The accuracy and the usefulness of the data...

Recognising data opportunities | Clarasys

When operating in saturated market places where competition is high, many organisations can find sourcing new customers difficult. Despite the best marketing minds at your disposal and endless amounts of...

Unconscious Incompetence

“Ignorance more frequently begets confidence than does knowledge.” (Charles Darwin, 1871) “When people are incompetent in the strategies to achieve success and satisfaction, they suffer a dual burden. Not only...

Struggling with a lack of quality data?

We’ve blogged before about the importance of customer data in business – but good product data is every bit as important, helping you improve the efficiency and effectiveness of your...

How to optimise your subscription business model

Welcome to our Drive to Subscribe blog series, created to provide readers with insight into the world of subscriptions while drawing parallels with the world of Formula 1. In this,...

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